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Looking for organic wholefoods for your shop, café, refill store, bakery or hospitality business? Rough & Ready Whole Foods is an independent Sussex business supplying a broad range of pantry ingredients, packed with care in Newhaven.

Who we work with

  • Independent food shops and farm shops
  • Refill and zero-waste stores
  • Cafés, bakeries and restaurants
  • Wellness, retreat and hospitality businesses
  • Community retailers and buying groups

Products available for trade enquiries

Our range includes organic dried fruit, nuts, seeds, grains, pulses, rice, breakfast ingredients and harder-to-find pantry products. Availability changes regularly, so we will build recommendations around current stock and the needs of your customers or menu.

Browse larger-format products currently available online

Read the guide to bulk pack sizes, storage and planning

A straightforward way to start

  1. Tell us about your business: where you are based, what you sell and the products or categories you need.
  2. We suggest a practical shortlist: focused on current availability, pack sizes and likely fit.
  3. Confirm the details: pricing, lead time, delivery or collection arrangements and any order requirements are agreed before you commit.
  4. Begin with a trial: where suitable, start with a focused order and review what moves before expanding the range.

Request trade information

Email us with your business name, location, business type, products of interest and approximate quantities. We will reply with the relevant next steps and confirm what is currently available.

Email a wholesale enquiry

Email: hello@roughandreadywholefoods.co.uk

Why Rough & Ready?

  • Independent business based in Sussex
  • Broad organic wholefood and pantry range
  • Product recommendations grounded in current availability
  • A practical trial-first approach where appropriate

Trade supply is subject to product availability and agreement on pricing, quantities, delivery or collection, and lead times. Sending an enquiry does not create an order or guarantee availability.